
Who We Are?
Game Time Sports is founded and led by Cedric Isom, a professional basketball player, who is dedicated to cultivating an authentic basketball culture in Abu Dhabi. As a former player who initially doubted the ability to replicate the thrill of high-level competition, Cedric discovered a profound sense of joy through coaching kids. Witnessing their progress brought him overwhelming fulfillment.
Game Time Sports fosters camaraderie, healthy competition, and sportsmanship. We are deeply committed to building a thriving basketball community that resonates with the values and traditions of Abu Dhabi. Together, we can create a legacy of basketball excellence and provide a platform for young athletes to flourish and embrace the sport they love.

Coach Cedric
Founder & Head Coach

Coach Chris
Basketball and Football Coach
Coach Ignasi
Head Basketball Coach
Fueled by Passion: Meet Coach Isom and His Inspirational Book Bleakwood
At Game Time Sports, our passion for basketball goes beyond the court. It's about inspiring young athletes, fostering teamwork, and nurturing a love for the game. This dedication is personified by our founder and head coach, Cedric Isom, whose passion extends to the world of storytelling through his published book, Bleakwood.
Bleakwood delves into the journey of Wes Izem, an undersized small-town boy with aspirations of reaching the NBA. Facing challenges and self-doubt, Wes finds solace and strength on his dirt court, where he battles "elements of surprise" conjured by his own mind. The story is a captivating exploration of perseverance, chasing dreams, and the mental fortitude required to overcome obstacles.
Coach Cedric's book not only reflects his love for the game but also serves as an inspiration to young players facing their own battles. It's a testament to the power of dedication, hard work, and believing in yourself, both on and off the court.
Ready to unleash your inner game? At Game Time Sports, we share Coach Cedric's passion and commitment to fostering basketball skills and nurturing young athletes. Contact us today to learn more about our programs and how we can help you reach your full potential.